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The Communicating Renewables Webinar Program is designed for those involved in or seeking information about the alternative energy arena. The webinar series is designed specifically to help arm communications professionals with the tools they will need to approach, head on, the challenging task of getting the positive message about renewable energy, technologies and research out to consumers, stakeholders, policy leaders, and the media.

In his short time in office, President Obama has passed an economic stimulus package that is designed, in part, to create millions of green jobs through the growth of the renewable energy industry. In addition, President Obama signed the American Recovery Investment Act and there are several additional pieces of legislation pending designed to bring renewable energy to market at an accelerated pace.

But how will the President's legislation impact the alternative energy industry? How can the industry tap into the funds for both development and consumer education? With so much attention on wind, solar, biofuels and more, how do we create effective messages that will break through the clutter and ultimately spur consumer support and action? The Communicating Renewables webinar program will give you the answers to these questions and more.

Click here to register.

TUITION
Each one-hour webinar is $49 and the two-hour webinar is $69.
Register for 2 or 3 sessions and you'll receive a 10 percent discount.
Register for 4 or 5 sessions and you'll receive a 15 percent discount.
Register for all 6 sessions and you'll receive a 20 percent discount.

*You must register for all sessions at one time to receive the discount.

Click here to register.

SESSIONS & SCHEDULE

September 23, 2009
1:00 pm — 2:30 pm EST / Cost $69
Fundraising — Grant Writing 101 — Best Practices
Presented by Michael D. Call, CFRE, Todd Taylor, Fredrikson & Byron, P.A. & Presented by David Kostik, APR, Kostik Associates, Inc.
You have a cause, and it is so worthy that everybody should support it—but they're not! If only you could raise the money you need to get the word out. But bake sales and online auctions just don't bring in the big bucks. So what can you do? As part of this webinar session, you'll learn a strategic relationship approach to fundraising‐an approach that, if properly executed, is certain to bring results. You'll walk away with not only the tools, but also the hands-on experience to implement this innovative approach to finding long-term fundraising success.

Fund raising involves complying with a number of federal and state laws, many of which do not coordinate and almost all of which are complicated and carry significant penalties for violations. This portion of the webinar will talk about the various securities laws most commonly used by newer companies looking to raise money, what can and cannot be said to whom and when to say, or not say, it. Practical examples will be provided to help attendees understand the laws as they apply to their situation.

There is no reason to suffer a serious attack of writer's block when you find yourself faced with the task of writing a grant proposal ­ even if you've never written a grant proposal before. This final portion of the webinar will provide you with a clear understanding of how to approach writing a grant proposal, including what you need to know before you begin writing, and where to find the critical information you'll need. It will examine the anatomy of a grant proposal, and discuss key tips from foundation executives. Participants will leave with a basic grant-writing toolkit they will find helpful with almost any grant proposal they tackle.

Click here to register.

Sponsored in part by .

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ISSUE BRIEF

I recently read the book, "Freedom from Oil" by David Sandalow and the reader's journey begins with a very resonating quote, "Make no small plans, for they have no power to stir the soul." The book was insightful and creative and speaks volumes about how policy decisions are made in America.

However, there was one element lacking in the book; how to truly activate the American people in our country's effort to reinvent itself into a green economy. Similar to how the World Wars helped to pull our country out of multiple recessions, I am confident that the renewable energy industry will bring us out of recession and into the age of the Green Economy.

There are two challenges that if not addressed immediately could keep this new America from happening: the inability of the renewable energy industry to set aside its egos and opinions and REALLY work together; and the inability of the renewable energy industry to activate consumers at local levels due to its current communication strategies and tactics. As our energy economy is changing, so must our communication economy. Don't be disheartened. One strategy is a solution to both challenges...more

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To learn more about Coalition Building read my just released Issues Brief: Issues Brief: "30 Coalitions The Renewable Energy Industry Should Know".

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